Bulk Emails Straight from Google Sheets

Discover how to turn your Google Sheets spreadsheet into a powerful email automation tool. Send personalized messages to multiple contacts in just a few clicks!

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About

Mail Merge

Mailmeteor, one of the most well-known add-ons for "mail merge" in Google Sheets, allows you to send personalized emails to multiple recipients using spreadsheet data. For example, you can send customized event invitations, including each recipient's name directly from your list. It is useful for businesses that require mass communication, such as marketing campaigns or customer updates.

Quick Information:

  • The "Mail Merge" extension for Google Sheets, like Mailmeteor, is a popular tool for sending personalized emails using spreadsheet data.

  • It is widely used for email campaigns, newsletters, and customized communications, featuring email tracking and scheduling.

  • It appears safe to use, with over 6 million users and high ratings (4.9/5 with more than 11,500 reviews), but always review permissions.

  • A free version is available.

Is it safe? Research suggests that Mailmeteor is safe, with a user base of over 6 million and high ratings in the Google Sheets marketplace (Mailmeteor for Google Sheets). However, it is essential to review the permissions the add-on requests, such as access to your emails, to ensure you are comfortable with the level of access.

Usage Instructions

Here’s a detailed guide for using Mailmeteor for mail merge in Google Sheets:

Add-on Installation:

  1. Go to the Google Sheets marketplace.

  2. Search for "Mailmeteor for Google Sheets" and click "Install." Follow the prompts to add it to your Google Sheets.

Spreadsheet Preparation:

  1. Create a spreadsheet with recipient data. Each row should represent a recipient, and columns should have clear headers like "Name," "Email," "Subject," etc.

    Example:
    Row 1: Name, Email, Subject
    Row 2: John, john@email.com, Special Offer

Starting a Mail Merge:

  1. Open your spreadsheet in Google Sheets.

  2. Go to Extensions > Mailmeteor > Start a Mail Merge.

  3. Select the tab and data range containing the recipients.

Creating or Selecting an Email Template:

  1. In the Mailmeteor panel, click "Create a new template" or select an existing one.

  2. Write the email body using placeholders like {{Name}} for personalization. For example: "Hello {{Name}}, here’s your special offer."

Data Mapping:

  1. Mailmeteor automatically maps placeholders to the spreadsheet headers. Verify that the mappings are correct.

Customization and Review:

  1. Add attachments if needed through the panel options.

  2. Use the "Test" function to preview how the email will look for a specific recipient.

  3. Configure options like CC/BCC or scheduling, if applicable.

Sending the Emails:

  1. After reviewing, click "Send" to dispatch the emails to all recipients.

  2. You’ll receive notifications in Google Sheets about the sending status, such as the date and time of dispatch.

Access

Additional Details

One interesting feature is that Mailmeteor supports advanced automation, such as sending emails automatically when new data is added to the spreadsheet via Google Forms. This is particularly useful for dynamic workflows, like event registrations or feedback collection. Additionally, it supports adding unsubscribe links to comply with Gmail’s bulk sending requirements, which is an important detail for users sending large-scale emails.

Final Considerations

The "Mail Merge" extension in Google Sheets, exemplified by add-ons like Mailmeteor, is a powerful tool for personalized communication, with widespread adoption and positive reviews. It’s generally safe for use but requires attention to permissions. The instructions provided should cover most use cases, and users can explore additional documentation for advanced features. For alternatives, tools like YAMM and GMass are also viable options, depending on specific needs.